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Performance Management Applications
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Applications that Span the Enterprise
Managers need a consolidated view of their key enterprise metrics and performance indicators in order to make intelligent decisions. Performance management applications deliver focused solutions to meet your business requirements by providing insightful and timely analysis, which allows users to take immediate action to address key business issues.
Prepackaged Intelligence
Performance management applications represent the next generation of business intelligence (BI). They consist of domain-focused business metrics, prebuilt dashboards and scorecards, and best-practice analysis techniques for gaining business insights. Applications can also provide your managers with a framework for business analysis.
In addition, your entire organization can benefit from management of disparate data sources using a data warehouse, as well as unprecedented flexibilty to implement and customize prepackaged analytics.
Performance management applications from Business Objects provide prepackaged metrics, reports, and analytics covering customers, products and services, supply chain, human resource, and finance functions. These applications contain best practices for business analysis and are supported by a customizable framework that enables them to be adapted to the unique needs of each customer.
The Buy-and-Extend Approach
Performance management applications are extensible to reflect the different needs of our customers. From prebuilt data models right through to analytics, customers can extend the applications to match their unique requirements: - Buy applications with built-in best practices and data models for a faster time to return on investment, less cost, and less risk
- Extend the base data models and applications to reflect that which is unique to your own business

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Prepackaged Applications
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Industry-Leading Analytics
Performance management applications from Business Objects provide guided analysis—a feature that walks your users through each application to help them get to the heart of their question. And because users are often outside their comfort zone when analyzing other areas of the organization, each application has an embedded encyclopedia that offers tutorial elements for every analytic. These tutorials include business descriptions, a glossary of terms, and answers to key business questions.
Our performance management applications include: - Analytic applications that drive insight throughout your key business segments: customers, products and services, supply chain, human resources, and finance
- Analytic solutions that enable users to understand and analyze key information, to answer specific business issues within industry verticals, and throughout compliance environments
Process-Aligned Analysis
BusinessObjects™ Process Tracker helps organizations link analysis to business processes for more consistent, proactive decision-making. Using Process Tracker, organizations can visually map, track, and communicate a business process—such as a Sarbanes-Oxley compliance review, a product-range review, or a vendor-performance analysis—through a set of activities and their associated reports nd analytics.
Analytic Applications
While it’s important to retain customers, it’s even more important to retain the right customers. But how do you know who the right customers are? The rich functionality of BusinessObjects Customer Intelligence makes it possible for your organization to identify your most profitable customers, optimize sales activities around those customers, identify successful marketing campaigns, and take action. In addition, the application gives managers insight into call-center activity and changing customer behavior, allowing them to take action before it’s too late.
Customer Intelligence also analyzes information pertaining to customer-facing account teams. It can answer questions such as:
- How does my pipeline look?
- How are we closing compared to our forecast by region/by sales person/by product?
- Which customers are contributing to our profitability and which ones are not?
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Deliver Industry Best Practices
with Applications
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Optimizing product profitability requires you to make decisions based on a variety of factors including product mix and pricing, product promotions, sales-channel performance, and customer behavior. BusinessObjects Product and Service Intelligence is tailored for your organization’s sales, marketing, and operational managers, as well as brand and category managers. It provides key insights into product behavior that impacts brand trategy, promotional and merchandising mix, and product lifecycle management issues.
Product and Service Intelligence helps you answer
questions such as: - How is my growth, value, and volume for aparticular product?
- How much impact do new and de-listed products have on our total revenue?
- Are my promotional sales higher than last year?
Product and Service Intelligence allows you to optimize product profitability and identify cross-sell and up-sell opportunities, while tying into the other analytics in the suite. This ensures that sales opportunities are profitable to the overall business, and can be sourced through the existing constraints in your organization’s supply chain.
Improve Supply Chain Performance
Flexibility, responsiveness, and reliability are the critical elements that make up a successful supply chain in today’s marketplace. BusinessObjects Supply Chain Intelligence provides you with a comprehensive solution that allows you to evaluate, monitor, and improve your supply chain performance and efficiency. With this application, you can improve supplier management, increase manufacturing efficiency, optimize delivery and return management, and more.
Following the proven supply chain operations reference (SCOR) framework from the Supply Chain Council, a leading industry trade association, Supply Chain Intelligence provides key performance indicator (KPI) benchmarks and best-practice methodologies to help your users analyze supply chain cycle times, inventory-holding costs, and demand forecasts.
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Extreme Business Insight
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Maximize Employee Recruitment, Retention, and Results
Organizations are faced with more complex employee issues than ever before—from designing compensation and incentive plans around the company’s highest performers to dealing with independent contractors, foreign visa requirements, and a myriad of payroll and federal reporting requirements. BusinessObjects Human Resource Intelligence can provide insight to your human resources (HR) managers by supplying the answers to a variety of critical issues. Whether they are dealing with employee retention and turnover rates, or sales commissions and bonus payouts, your HR team needs to have confidence in the security, confidentiality, and accuracy of its data. Like our other applications, Human Resource Intelligence allows your HR managers to access the data they need when they need it, so they can make highly informed personnel decisions.
Measure Financial Performance
BusinessObjects Finance Intelligence provides your finance managers with the ability to evaluate and improve financial performance, review a wide array of financial activities, and optimize internal processes. The modules in Finance Intelligence will provide your organization with a comprehensive report card on its financial health covering everything from the profit and loss sheet, revenue plan and forecast, balance sheet, and general ledger. By managing your revenue cycle, you can make informed cash and revenue forecasts. Plus you can ensure that your decisions contribute to strong business performance.
The modules of the Finance Intelligence application enable your users to evaluate and improve financial performance, review financial activities, and optimize financial processes. All modules are designed to cater to either single legal entities and full company-wide consolidated results. Through its web-based interface, the Finance Intelligence analytics facilitate the distribution of information to both your internal and external customers.
Performance management applications from Business Objects are the next step in the evolution of business intelligence. Readily deployable, easily learned, and scalable across the enterprise, performance management applications from Business Objects are engineered to deliver rapid return on investment (ROI) by helping your organization drive revenue, cut costs, and build customer loyalty.
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Focused Analysis for Specific
Business Issues
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Extreme Insight into Key Areas of the Business
Analytic solutions from Business Objects are focused solutions that meet the needs of specific business issues in industry verticals today, such as interactions
with customers, suppliers, and the performance of products. With this focused and up-to-date information, organizations can react and take action immediately.
Process-Aligned Analysis
The analytic solutions provide the means by which
users can follow a disciplined procedure to ensure that key analysis is performed at each stage of the process, providing direction to the next business decision. Communicate issues to your colleagues, such as the lack of adherence to internal compliance processes, or the success of a particular type of campaign; notify others when a task has been completed; and alert others to incomplete tasks.
Analytic Solutions for Retail
Customer Profiling and Campaign Management Analytics enable retailers to understand their customers, develop appropriate strategies, run relevant campaigns, and monitor the success of those campaigns.Store Assortment Optimization Analytics enable category managers to increase product sales revenue and profitability through improved company-wide, store segment and store assortment composition and by monitoring a standardized best-practice process.
Vendor Performance Management Analytics enable supply chain managers to improve stock levels and customer satisfaction through improved stock availability and the frequent and effective monitoring and control of vendor performance.
Analytic Solutions for Consumer Packaged Goods (CPG)
Sales and Marketing Effectiveness Analytics enable consumer-packaged-goods manufacturers to understand their distributors, track their sales execution, and monitor the success of the sales and marketing process.
Brand Assortment Optimization Analytics enable brand managers to drive sales and profitability through improved company-wide, customer segment and customer brand composition and through the monitoring of a standardized best-practice process.
Trade Promotion Effectiveness Analytics enable consumer-packaged-goods manufacturers to understand the impact of their trade promotions, ensure effective trade spending, and increase promotion profitability with the retailer.
Analytic Solutions for Finance
Sarbanes Oxley Compliance Analytics enable the CEO, CFO, and the finance department to improve the integrity of both financial information and internal controls, giving them the confidence to approve and sign-off on financial results.
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A Data Warehouse for the Enterprise
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Consolidate Enterprise Data
Multiple operational systems, high data volumes, and tactical deployments of disparate BI products can result in inconsistent and outdated information. Data warehouses that are not optimized for analytics, together with a proliferation of disconnected data marts, typically result in limited value for your end users and a high total cost of ownership (TCO).
BusinessObjects Warehouse is designed from the
ground up to provide robust cross-departmental
insight. It packages best-practice data warehousing
techniques and provides organizations with
consolidated enterprise data that is optimized for
reporting and analysis.Built to support the broad, yet modular approach of performance management applications, BusinessObjects Warehouse provides a single definition of entities such as time, customer, product, and sales, to provide users with the ability to make decisions based on a single version of the truth.
Open and Flexible Architecture for Easy Customization
The goal of a data warehouse is to deliver analytics, metrics, KPIs, advanced analysis, dashboards, and scorecards efficiently to business users while also allowing them to perform their own queries. To do this, a data warehouse must be able to handle complex hierarchies and cope with continuously evolving data sources and business-user requirements.It must also be easy to maintain and upgrade, and it must provide integrated metadata from source system to scorecard. BusinessObjects Warehouse is customizable and extensible, allowing it to fit into an already complex infrastructure.
The Best Choice on the Market Today
Business Objects has the most comprehensive performance management offering on the market today. With insightful analytics, an unparalleled framework supporting customized development, and an integrated data warehouse, Business Objects provides your organization with the insight you need to extend your competitive advantage. To learn more about Business Objects products and services, visit www.businessobjects.com.
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